We drop the Peep.
Yes, not only does Bethlehem, Pa. bill itself as "The Christmas City", we are also home to Just Born Inc makers of Mike & Ike, Zours, Hot Tamales, the recently acquired Goldenberg's Peanut Chews (that's an actual food group in this house) and the ever-popular Peeps.
Yep-marshmallow Peeps are made just down the road.
Eat your heart out, Charlie Bucket.
For several years now we've had the Peep-mobile; a bright yellow VW with an insanely large and equally bright Peep attached to the roof. The kids think it's fantastic and most days we can see it parked in front of the factory.
Just Born facts:
• Just Born produces more than 1 billion individual MARSHMALLOW PEEPS® per year covering all of its holiday seasons.
• Just Born goes through more than 34 million pounds of sugar per year.
• Just Born manufactures more than 200 thousand pounds of jelly beans a day.
I think the best fact about Just Born is the donations they make to the community.
My kids have come home many times with Peeps they received at various events, and they donate money and time to many as well. Truly a company to look up to.
So, we all know how NYC has their tradition of dropping the ball above Times Square on New Year's Eve and now Bethlehem will start a tradition this year by dropping a Peep. On New Year's Eve a 25 pound fiberglass Peep, lighted from inside, will descend in Payrow Plaza to mark the beginning of a new year. I wasn't able to find a good photo, but this is the Peep.
(I had to scan from the paper and colorize it. You get the idea.)